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Backbone hits the Nordic and Baltic markets with EET as distributor

maanantai 27. helmikuuta 2023

Image 1 Backbone

EET has just entered into a new and exciting collaboration with Backbone regarding the distribution of the company's mobile gaming devices in the Nordic and Baltic markets.

Founded by 24-year-old Maneet Khaira while working on games at Google, Backbone launched in 2021 and is an unprecedented ecosystem where you get virtually all gaming services available in one place and at your fingertips. Backbone's hardware and software ensure that cloud game streaming and core gaming can be done effortlessly and without problems. Players simply connect mobile to Backbone One and can instantly play the major titles in the App Store and Apple Arcade; stream games through cloud gaming services such as Xbox Game Pass, Nvidia Geforce Now and Amazon Luna; and play their Xbox Series X|S, PlayStation 5 and Steam games anywhere via remote play.

I am thrilled that EET Group has partnered with Backbone to bring some of the most exciting mobile gaming brands to the Nordics and Baltics. This collaboration marks a significant milestone for us, and I couldn't be happier to see our efforts paying off. With this partnership, we aim to provide our customers with the best gaming experience possible, and I am excited to see where this journey takes us.

Emil Brink, Business Line Director, Consumer Electronics, EET Group

Backbone is also looking forward to the newly established collaboration with EET regarding the distribution of Backbone.

We are proud to have entered into a collaboration with EET with a view to getting Backbone One out to as many customers as possible. EET's profile and capacity closely match our ambitions for the region, where we strive to establish ourselves as the leading technology and gaming company within this field

Maneet Khaira, CEO at Backbone

Backbone has achieved some impressive and significant results since its launch. Six months after launch, the company partnered with Microsoft to bring Xbox gaming to iOS devices, integrating their software and bundling the product with Xbox Game Pass Ultimate. In June 2022, the company partnered with game developer Blizzard Entertainment to optimize the gaming experience on Backbone when playing the newly released game, Diablo Immortal. Most recently, Backbone has entered into a collaboration with PlayStation on a PlayStation Edition that is inspired by the PS5's Dualsense wireless controller. With the launch of an Android version, Backbone is ready to continue its dominance in the gaming industry.

 

About Backbone

Backbone is a company that powers game streaming on mobile devices across platforms. A surprising new experience that turns smartphones into the ultimate gaming console. Backbone is compatible with all game platforms, App Store, Play Store, Xbox Game Pass, PS Remote Play, Xbox Remote Play, Nvidia GeForce Now, Apple Arcade, Amazon Luna and others. Launch games, stream to Twitch, edit clips, and seamlessly chat with friends, all using the Backbone app. Simply connect the controller to any mobile phone, press the Backbone button to open the app and experience gaming on a whole new level in seconds.

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EET FinlandSpektri Business Park02130 EspooALV FI08652556
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